Traffic Studies

New developments may generate new traffic. That’s why most governmental agencies require traffic impact studies for developments that generate significant amounts of new traffic or change existing traffic patterns. 

 In fact, increased traffic is one of the largest concerns of neighbors and city council members when they learn about a proposed development. That’s why developers must be armed with information about how the traffic will be impacted when talking to the surrounding community or council members, long before the project is ready for city review and approval.  

Masterplan often recommends traffic studies in the stages of project planning. These studies evaluate current transportation patterns and, if there’s an opportunity, propose a solution that will yield less traffic and congestion in that particular area. 

What does a traffic study include? 

  • Proposed development land uses, sizes and phasing 
  • Location of major intersections 
  • Existing traffic, time of day/week/year 
  • Expected traffic growth without development 
  • Expected nearby developments 
  • Crash history 
  • Existing congestion and queue lengths 
  • Forecasted traffic, congestion and queue lengths 
  • Solutions to address traffic congestion 

Benefits of traffic studies: 

  • Provides insightful information during the planning and design phases of a project
  • Determine the need of traffic signals. 
  • Ensure that service and emergency vehicles can access the site
  • Estimate future traffic based on proposed land use

Our in-house Masterplan experts partner with third-party traffic engineering experts to manage complex traffic engineering studies and transportation planning. Let us put this expertise to work on your next project. 



Our traffic study clients include:




Eric Ochel
Account Executive  

With nearly three decades of experience across diverse sectors, Eric is responsible for developing new strategies and initiatives, building new relationships while maintaining existing client and partner relationships, and advising clients on housing developments. As a licensed commercial real estate agent, Eric uses his expertise and experience within the real estate, finance, and consulting industries to develop relationships with owners and developers to identify solutions that match their goals and ensures and positive client experience.   


Feb 13 2024

Navigating the Board of Adjustment with Masterplan Consultant, Steve Long.

The Masterplan team is thrilled to announce the addition of Steve Long as a consultant focusing on the Board of Adjustment. With an...
Jun 13 2022

International Investors Purchase Four Seasons Resort & Hotel

The luxury Four Seasons Resort and Hotel in Las Colinas has recently been sold to an investment group. Built in 1986, the five-star golf...
Jul 14 2021

Monumental Opening of New For Oak Cliff Campus

For Oak Cliff welcomed in its new home at their grand opening held on Saturday, June 19. The For Oak Cliff organization was founded...
Apr 06 2021

Arlington’s Entertainment District Packs a Punch

Knockout Sports Arena Approved by Arlington City Council  Arlington, already home to some of the biggest names in sports, is about to...
Mar 31 2021

Meeting City Requirements for The Continental Gin Building

From History to Happening The Continental Gin Building is a historical building in Deep Ellum, located on the east side of downtown...
Mar 08 2021

Governor’s Small Business Webinar: New Round of PPP Funding & Disaster Resources

The following is general information provided during the Governor’s Small Business Webinar. We always recommend that borrowers consult...
Oct 20 2020

Masterplan Client Wins

Commercial real estate is a vital part of the Texas economy. This exciting industry contributed $54.15 billion to Texas' GDP in 2019. To...
Jun 08 2020

Masterplan “From Start to Satisfaction”

The project located at 2929 Oak Lawn in Dallas, Texas is a perfect example of how Masterplan is able to provide our services “From Start...
May 22 2020

Success Story: A Nine-Acre Rezone in Pearland, Texas

Everyone loves a success story, and since 1981, Masterplan has helped create thousands of them. One of our most recent victories was a...
Apr 08 2020


Bill Braum, the founder of Braum’s Ice Cream and Dairy Stores, died at his Oklahoma home and dairy farm with his wife of 71 years by his...